MatchUp Casino Privacy Policy

At MatchUp Casino, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit and use our website at MatchUp Casino.com. We are operated by Jumpman Gaming Limited and are fully licensed by the UK Gambling Commission (licence number 039175-R-319452-022, account 39175). By using our services, you agree to the terms set out in this document. We encourage you to read it carefully before proceeding.

Who We Are

Here at MatchUp, we operate under the Jumpman Gaming network, which comprises over 240 brands regulated under strict UK and Alderney gambling legislation. We are authorised to offer our services exclusively to players located in Great Britain. If you access our platform from outside the United Kingdom, we are unable to provide you with our services, and your data will not be processed for gaming purposes. Our MatchUp Casino platform does not permit the use of VPNs or proxy services, as these interfere with our mandatory UK location verification checks.

What Information We Collect

We may collect the following categories of personal data when you register, use, or interact with our website:

• Full name, date of birth, and proof of identity
• Contact details including email address, phone number, and postal address
• Financial information including payment method details (Visa, Mastercard, PayPal, Skrill, Neteller, and others)
• Account login credentials for your MatchUp Casino login
• Gaming activity, transaction history, and bonus usage (including your MatchUp bonus activity and trophy rewards)
• Device information, IP address, browser type, and operating system
• Communication records, including live chat and email correspondence with our support team
• Affordability and responsible gambling self-assessment data

How We Use Your Data

At MatchUp Casino, we use your personal data for a range of lawful purposes, including:

• Verifying your identity and age as required by UK Gambling Commission regulations
• Processing your deposits and withdrawals securely
• Managing your account, including your MatchUp login, bonus eligibility, and Trophy Rewards progress
• Detecting and preventing fraud, money laundering, and problem gambling behaviour
• Providing customer support through our 24/7 live chat and email services
• Sending promotional communications about our MatchUp bonus offers, Daily Wheel, Turbo Reel, and other promotions (with your consent)
• Improving our platform, games, and overall user experience
• Complying with legal and regulatory obligations

Legal Basis for Processing

We process your personal data based on the following legal grounds under UK GDPR and applicable data protection legislation:

• Contract performance: We need to process your data to provide you with our gaming services and process your transactions
• Legal obligation: We are required by law to carry out identity verification, anti-money laundering checks, and responsible gambling monitoring
• Legitimate interests: We use data to protect the security of our systems and prevent fraudulent activity on our MatchUp platform
• Consent: Where you have opted in, we use your data to send marketing communications about our services and promotions

Cookies and Tracking Technologies

Our MatchUp Casino website uses cookies and similar tracking technologies to improve your experience. Cookies help us remember your preferences, keep you logged in to your match up casino account, and understand how you interact with our platform. We use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a set period). You can manage your cookie preferences through your browser settings at any time, though disabling certain cookies may affect the functionality of our services.

Sharing Your Data

We do not sell your personal data to third parties. However, we may share your information with trusted partners and service providers where necessary, including:

• Jumpman Gaming Limited and affiliated entities within the network
• Payment processors and financial institutions handling your transactions
• Game software providers such as NetEnt, Evolution, Pragmatic Play, Blueprint, and others who power our 2,000+ game library
• Identity verification and KYC (Know Your Customer) service providers
• Regulatory authorities, including the UK Gambling Commission, where legally required
• Fraud prevention and anti-money laundering agencies

We at MatchUp ensure that all third parties with whom we share your data are bound by appropriate data protection agreements and are required to handle your information securely and lawfully.

Data Retention

We retain your personal data for as long as your account remains active and for a minimum of five years following account closure, in accordance with our legal and regulatory obligations under UK gambling and anti-money laundering law. After this period, we securely delete or anonymise your data. If you request account closure, we will process your request in line with our legal retention requirements.

Your Rights

As a UK resident, you have the following rights in relation to your personal data held by our Match Up Casino:

• Right of access: You may request a copy of the personal data we hold about you
• Right to rectification: You may ask us to correct inaccurate or incomplete data
• Right to erasure: In certain circumstances, you may request that we delete your data
• Right to restrict processing: You may ask us to limit how we use your data
• Right to object: You may object to processing based on our legitimate interests or for direct marketing
• Right to data portability: You may request that we transfer your data to another organisation in a structured, machine-readable format
• Right to withdraw consent: Where we rely on your consent to process data, you may withdraw it at any time

To exercise any of these rights, please contact our support team via live chat or email. We will respond to your request within one calendar month. If you are unsatisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Security of Your Data

We at MatchUp Casino employ industry-standard security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These include SSL encryption, secure servers, access controls, and regular security assessments. While we implement all reasonable precautions, no online system can be guaranteed to be entirely secure, and we encourage you to use a strong, unique password for your MatchUp Casino login and to keep your account credentials confidential.

Children and Minors

Our services are strictly intended for individuals aged 18 and over. We do not knowingly collect or process personal data from anyone under the age of 18. If we discover that a minor has registered an account, we will immediately close the account and delete all associated data. We use age verification processes as part of our KYC checks to ensure compliance with this requirement.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations. When we make significant changes, we will notify you via email or through a prominent notice on our website. We encourage you to review this page periodically to stay informed about how we protect your data. Continued use of our platform following any updates constitutes your acknowledgement of the revised policy.

Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data at MatchUp Casino, please do not hesitate to reach out to us. Our UK-based, English-speaking support team is available 24 hours a day, 7 days a week via live chat on our website or by email. We are committed to resolving any privacy concerns you may have promptly and transparently.